As Enfusion approached further expansion, the brand needed to signal the expertise and sophistication of the company’s software solution.
The website and brand material were structured to show the audience at a glance what Enfusion offers using the nomenclature developed from the platform and services framework. I built out the brand landscape developing campaigns, image and icon libraries, events, sales and product materials across all channels highlighting the benefit and features of the Enfusion Platform.
https://enfusion.com/
Video Series
Positioning Enfusion as a thought leader through a video series called “What’s Next”. The videos are a series of short interviews at industry events featuring thought leaders across the financial landscape. The interviews were conducted on the event floor showcasing trends in real-time with viewers.I collaborated with our videographer to create and animate the video series look and feel. With the dots from the logo as inspiration, I used them as a mechanism to move throughout the video, as a spotlight that will highlight “What’s Next”.
The music helps bring the energy and excitement to
What’s Next.
The music helps bring the energy and excitement to
What’s Next.
Enfusion IPO Day
